Brief: To create an advert for an existing product using an animal mask.

Building on from a previous project of creating our own animal mask, we were given a brief to create an advertisement for an existing product, using an animal mask and tagline such as 'Unleash Your Wild Side.'

First sketchbook page of this brief, exploring potential products and animal connotations

Development of two product advert ideas using collage and drawing 

Research of brand campaigns to influence and develop my own ideas

One of my final pieces photoshopped onto a Times Square billboard.

One of my final pieces put into a magazine.